Questions

What is CKM syndrome?

CKM (cardiovascular-kidney-metabolic) syndrome refers to the interconnected risks and conditions affecting the heart, kidneys, and metabolism. These conditions often develop silently and are the leading cause of preventable death, especially in high-risk populations. Early detection and intervention are critical for effective prevention.

What is the prevalence of CKM syndrome in the US?

Nearly 9 in 10 adults in the US have CKM Stage 1 or higher. 1 in 3 deaths in the US is from cardiovascular disease. 1 in 2 adults has high blood pressure, but 75% don't have it under control. 9 in 10 adults with chronic kidney disease (CKD) don't even know they have it.

Who is at higher risk?

Individuals from certain ethnic backgrounds, such as South Asians, face a significantly higher risk of CKM conditions due to genetic, metabolic, and lifestyle factors. Other high-risk groups include those with a family history, high blood pressure, diabetes, or obesity. Understanding your unique risk profile is essential for proactive care.

Who is Thrive desgined for?

Thrive is for anyone who wants to stay ahead of chronic disease risk. It is especially valuable for high-risk groups — including South Asian, Southeast Asian, and Middle Eastern communities, as well as, people with risk-enhancing factors (see question below), where CKM conditions often appear earlier and progress faster. Our culturally intelligent approach makes recommendations relevant, personal, and effective for diverse populations.

What are the twelve risk-enhancing factors for atherosclerotic cardiovascular disease (ASCVD)?

The American Heart Association and American College of Cardiology recognize twelve factors that can raise ASCVD risk beyond traditional cholesterol and blood pressure measures. These include: family history of premature ASCVD, persistently elevated LDL-C (≥160 mg/dL), chronic kidney disease, metabolic syndrome, inflammatory diseases (like rheumatoid arthritis, psoriasis, HIV), conditions specific to women (preeclampsia, premature menopause), South Asian ancestry, persistently elevated triglycerides (≥175 mg/dL), high-sensitivity C-reactive protein (hs-CRP)>> (≥2.0 mg/L), lipoprotein(a) (Lp(a)) (>50 mg/dL), low ankle-brachial index (ABI) (<0.9), and chronic inflammation from conditions such as psoriasis.

I'm under 40 - do I have to worry about CKM syndrome?

Over 80% of young adults aged 20-44 years in the US have at least one CKM risk factor. Prevalence of the healthiest Stage 0 has decreased from 7.9% to 6.8% over the last 2 decades. South Asians develop heart disease on average 10 years earlier, often impacting those under the age of 40.

Is Thrive only for South Asians?

No. While Thrive is uniquely tuned for South Asians and other high-risk groups, the science behind it applies to everyone. Anyone can benefit from early risk detection, personalized plans, and guided action - we simply add an extra layer of intelligence for communities at greater risk.

Why is cultural intelligence important in prevention?

Genetic, metabolic, and lifestyle differences mean that standard health guidelines may not fit everyone. Thrive’s platform is designed with enhanced intelligence for high-risk ethnic groups, ensuring recommendations are relevant, actionable, and culturally appropriate. In the US, 43% of South Asian men and 35% of South Asian women have high blood pressure.

What scientific framework does Thrive follow?

Thrive is built directly on the American Heart Association's (AHA) most recent guidelines for Cardiovascular-Kidney-Metabolic (CKM) Syndrome. We also integrate Life's Essential 8 (LE8) - the gold standard for measuring and improving heart and metabolic health.This means every risk score, recommendation, and action plan comes from evidence-based medicine, not guesswork.

Is my health data secure?

Yes, your privacy and security are our top priorities. All health data is encrypted and handled in compliance with strict privacy regulations. We never share your information without your explicit consent.

How does Thrive assess my personal risk?

Thrive uses a science-backed approach anchored in the American Heart Association’s CKM framework. We combine your health data, lab results, and lifestyle factors to deliver a clear, personalized risk profile—explained in plain language and tailored to your background.

What happens after I receive my results?

You’ll get a step-by-step action plan, including lifestyle guidance, recommended screenings, access to curated health solutions, and a chance to discuss your results with an expert. Our team supports you with ongoing tracking, coaching, and resources—so you can take meaningful action and stay motivated.

Is Thrive a replacement for my doctor?

No. Our platform provides education, risk assessment, and support, but it’s not a substitute for professional medical advice or treatment. We encourage you to share your results with your healthcare provider for comprehensive care.

How much will Thrive cost?

Thrive will offer flexible pricing plans to fit different needs and budgets. From affordable entry-level access to premium plans with added coaching and support, our goal is to make prevention accessible to everyone.

How do I get started?

Begin by signing up for early access. You’ll receive instructions to complete a risk assessment and connect your health data. Our team will guide you through each step, from understanding your results to taking action for better health.

What happens when I join the waitlist?

As a waitlist member, you’ll be among the first to access the Thrive platform. Early adopters may also receive a free preventative health testing panel, health coaching, special discounts, and the opportunity to influence which features we build next.

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Frequently asked questions

Your Questions, Expertly Answered

Explore in-depth, evidence-based answers to the most common questions about preventative health, risk assessment, and culturally intelligent care. Our team provides clarity so you can make informed decisions.

Your Questions, Expertly Answered

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